View Photos of Ford Bronco Adventure-Inspired Concepts
Ford marks the big 5-5 with the modded Broncos and an announcement of the first Off-Roadeo location.

Ford celebrated the 55th birthday of the Bronco brand by holding a Bronco Day and revealing the first location for its Off-Roadeo adventure hubs: Austin, Texas. The automaker also showed four accessorized and personalized Broncos, including two 2021 Bronco and two 2021 Bronco Sport models. Ford claims 165,000 people have put down deposits in less than a month since the new SUVs were revealed.
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